MediaMerx Launches SportPass.TV in India

[postlink]http://newsfeaturesonline-pressrelease.blogspot.com/2009/04/mediamerx-launches-sportpasstv-in-india.html[/postlink]SportPass.TV is addressing a surging demand for sports video online as broadband adoption shows significant growth in India. SportPass is owned by MediaMerx Inc. which focuses exclusively on the 130 million broadband subscribers in emerging markets. Behind the launch of SportPass.TV is “an international team of sports enthusiasts and technologists who are creating a global sports network that is locally relevant for every sports fan in the world”, said Tejpaul Bhatia, MediaMerx’s CEO.

www.SportPass.TV is a sports video destination that aggregates the best and most relevant international sports videos from all over the world. “A growing number of international sports fans are dissatisfied with the lack of locally relevant sports video online today” said Bhatia. SportPass.TV will bring the latest in sports highlights and interviews from sports such as cricket, tennis, hockey, racing and more.

SportPass is supported by an international team with deep expertise in digital media. The company’s CEO, Tejpaul Bhatia, served as senior manager of international business strategy for ESPN and the company’s CTO, Vikash Mishra, spent three years in ESPN's Emerging Media group as well as leading the development of MTV’s first Facebook application. Together they have assembled an international team of highly motivated individuals from various business and technical backgrounds.

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